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Parvanta, Claudia F.

Public health communication : critical tools and strategies - xxiii, 529 pages : illustrations ; 28 cm

Includes bibliographical references and index.

Introduction to public health communication / Claudia Parvanta -- Population health : a primer / Patrick L. Remington -- A public health communication planning framework / Claudia Parvanta -- How to communicate about data / David E. Nelson -- Understanding and reporting the science / David E. Nelson -- Communicating for policy and advocacy / Claudia Parvanta -- Health literacy and clear health communication / Erika M. Hedden -- Behavior change communication : theories, models and practice strategies / Claudia Parvanta -- Formative research / Claudia Parvanta -- Media vehicles, platforms and channels / Claudia Parvanta -- Implementating a communication intervention / Claudia Parvanta -- Evaluating a health communication program / May Grabbe Kennedy and Jonathan DeShazo -- Clinician-client communication / Richard N. Harner -- The role of communication in cancer prevention and care / Wen-ying Sylvia Chou, Danielle Blanch-Hartigan, Chan Le Thai -- Crisis and emergency risk communication : a primer / David W. Cragin and Claudia Parvanta -- Health communication in resource-poor countries / Carmen Cronin and Suruchi Sood.

ISBN: 9781284065947 (pbk)

LCCN: 2017009690

Subjects--Topical Terms:
Health Communication--methods
Public Health Practice
Communications Media

LC Class. No.: RA425 / .P832 2018

Dewey Class. No.: 362.1 PCP

National Library of Medicine Call No.: WA 590